RETAIL NETWORK CONSULTANT
Optimize your profit margins !

DIAGNOSIS

To study the commercial activity:
-analysis of the results of the latest operational statement of each department.
-Study of variations of provisional estimates together with forecasts and objectives.
-analysis of the range of choice.
-study of establishments : lay -outs, shelf arrangement and merchandising
-evaluation of stocks and purchases.
-Positioning price/competition.
-impact of promotions.
-marking down for reasons unknown: breakages, thefts, loss , clerical errors, delivery, reconciling together invoices, encashment...

To evaluate staff :
-organisation charts, job descriptions, inter-departmental interface.
-staff assessment.
-identifying any needs of further training and recruitment.
-adaptability.
-compliance with the companies internal regulations

To appraise Customer SATIFACTION:
-Analysis of complaints.
-Assessment of customer services: cash desks , reception, traditional sales counters, sales advices
-Study of customer fidelity.
-customer comments on sales points , description of goods , leaflets...
-Compliance with standards of hygiene , origin of goods, and quality control (HACCP).

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TOOLS

For a better commercial management:
-Pricelist revision: prices, gross profits, pricing policy, margins compensation
-Update range of choice ,assortment: national brands, own brands , ...
-Increase annual turnover: overcoming , no gaps on the shelves.
-Allocations of new spaces by department and according to each self.
-Negotiation ,purchases, new criteria adapted to markets trends
-Increase of stock turnover ,improvements of contacts with "Centrales d'Achats" , logistic bases, automatic orders E.D.I..
-War on waste : personal involvement of all managers in the fight against shrinkage , savings to be made at all levels.

Appropriate training courses:
-merchandising techniques : case studies.
-Operational statement :calculation of gross profits , inventories, sales, payment of seasonal workers , estimation of shrink ,savings to be made at all levels.
-Team management :how the strength of a business is directly related to the cohesion of the group.
-Learn how to change established attitudes ,to express and give practical expressions to one's ideas.

The CUSTOMER FIRST!!!
-staff training in welcoming customers.
-ensure that he comes back.
-answer quickly and competently all his queries and complaints.
-improve visual means of communication ,signs boards and direction signs.
-Reliability of temperature controls ( stores, reserves, delivery points and cold storage).

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PROCEDURE

In every type of business the fundamental objective of a good manager is to optimise profit margins.
-after a preliminary investigation ,a commercial development and managerial proposal will be submitted to you. That sets out in practical terms how to matter and to proceed.
- It will propose a wide range of solutions and will take you stage by stage towards the achievement of your objectives;

The success of an optimisation plan is directly related with the level of motivation displayed by the Group as a whole.

-my assistance and services are arranged to suit your convenience .
-Training sessions can take place within or outside of your premises.
-For the services to be effective one should set aside at least one week a month over a period of 6 to 12 months to this end.

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